Microsoft rebrand the iPod

[jtaylor]

From "The Inquirer":-

IT SEEMS that the denizens in the lair of the Vole in Redmond have a bit of a sense of humour.
Last month a video turned up on the web which showed what would happen if Microsoft had been responsible for the packaging of Apple’s eyePod. During the process of the video, the package covers Apple’s minimalist presentation with so many words that you cannot see the product.

According to iPod Observer, a Microsoft spokesman has confirmed that the video was Volish humour and its packaging team made it.

It was supposed to be an internal video to highlight the challenges the outfit has and to educate marketers here about the pitfalls of packaging/branding.

Watch the video